Eugene, Oregon – Nelson’s, a beloved establishment in Eugene’s culinary landscape, is set to embark on a significant expansion with the grand opening of a new restaurant location near the University of Oregon campus on September 27, 2025. This strategic move coincides with the closure of its popular Nelson’s Taqueria food truck, marking a pivotal moment for owners Nelson Lopez and TJ Mooney as they refocus their efforts on their growing restaurant ventures.
A New Hub Near Campus
The impending opening near the University of Oregon signifies Nelson’s commitment to serving a broader segment of Eugene’s population. The new campus location is designed to cater to the fast-paced needs of students and university staff, offering a streamlined menu optimized for quick service. A key feature of the new establishment will be its full bar, boasting a curated selection of signature margaritas, a craft that Nelson’s has become well-known for across Oregon. This expansion is poised to introduce the Nelson’s brand to a new generation of diners.
The restaurant’s operational hours are scheduled to accommodate the campus environment and surrounding community. Patrons can expect the new location to be open from 10 a.m. to 10 p.m. Monday through Thursday, extending later until midnight on Fridays and Saturdays, providing ample opportunity for both lunch and evening dining.
The End of an Era for Nelson’s Taqueria
Simultaneously, the closure of the Nelson’s Taqueria food truck marks the conclusion of a significant chapter for the business. For years, the food truck has been a mobile fixture, known for serving authentic Oaxacan-style Mexican food across Eugene. Lopez and Mooney have decided to transition away from the food truck format to concentrate their energy on the existing Nelson’s in the Whit and the new campus restaurant.
To ensure a seamless transition for its dedicated customer base, Nelson’s in the Whit, located in the historic Whiteaker neighborhood, will be extending its operating hours. This adjustment aims to absorb the demand previously met by the food truck and maintain consistent service for loyal patrons. The journey from a single food cart to multiple brick-and-mortar restaurants underscores the dedication and vision of Lopez and Mooney.
A Story of Resilience and Community
Nelson’s has become more than just a place to eat; it has cultivated a reputation for fostering a welcoming and inclusive atmosphere, often described as feeling like home. The owners, Nelson Lopez and TJ Mooney, have navigated various challenges in their path, including a significant fire at their Whiteaker location in 2023 and broader industry struggles during the pandemic. Their ability to adapt, such as moving to a new space within the Whiteaker neighborhood from a previous spot at 4th and Blair, demonstrates their resilience and deep connection to the Eugene community.
Their commitment to Oaxacan-style Mexican cuisine, emphasizing fresh, high-quality ingredients and diverse flavors, has earned them accolades and a loyal following over the years. The brand has grown from its food cart origins, which operated for roughly eight years, into a recognized name for authentic Mexican dishes and vibrant bar offerings.
Eugene’s Evolving Culinary Scene
Nelson’s expansion arrives at a time when Eugene’s food scene continues to evolve, with a growing emphasis on local sourcing, sustainability, and diverse culinary experiences. The city, nestled in Oregon’s Willamette Valley, is increasingly recognized for its vibrant collection of restaurants and bars, appealing to both locals and visitors. The introduction of a new, student-focused restaurant with a full bar, alongside the continued success of Nelson’s in the Whit, places the establishment at the forefront of trending dining options in the area.
Lopez and Mooney’s vision for the new campus restaurant aims to connect with a younger demographic, embedding Nelson’s into the fabric of student life. As the Nelson’s Taqueria food truck concludes its service, the community can look forward to new culinary experiences at the expanding restaurant locations, which continue to be a testament to their hard work and dedication to serving Eugene.
